Pre-selling
FOR WHOM?
• Company directors
• Sales managers
• Market Development Officers
• Sales managers
• Merchandisers
FOR WHAT?
• Develop distribution sales-specific sales capabilities and innovative skills
• Increase sales

WHAT PROBLEMS ARE WE SOLVING?
PROBLEMS MAY OCCUR
• Lack of new partners
• Dissatisfaction with inefficient processes
• Dissatisfaction with sales figures
• Lack or ineffective training of sales professionals
SOLUTIONS WE OFFER
• Practical skills and knowledge for the distribution industry
• Learning by doing concept based program

PROGRAM
1. ACTIVATION TOOLS
2. PREPARATION
3. FIRST CONTACT
4. SELLING INSPECTION AND MERCHANDISING
5. ORDER FORMATION
6. PRODUCT INTRODUCTION
7. WORK WITH OBJECTIONS
8. CLOSING OF DEAL

About the expert

ARAM KARABEKYAN
SALES AND LEADERSHIP DEVELOPMENT TRAINER
He has 14 years of experience in sales, 7 of which - were in "Coca-Cola Hellenic Armenia" CJSC. During his career he worked in telecom, banking and mining.
He specializes in "Basic Sales Skills", "SPIN Effective Sales" courses, and post-training.
The main field is product sales.

5
Benefited partners

33+
Trained students

3
Training programs
Benefited partners




